Markup Calculator
Calculate markup percentage and selling price.
Results are estimates and may differ from actual tax, payroll, accounting or investment outcomes.
Markup calculator
Compare cost, markup and selling price to understand how pricing changes affect gross margin.
How it works
Enter your values, choose the relevant units or options, and review the calculated result. For financial and market tools, displayed figures are calculations and can differ from provider quotes, fees, spreads, taxes or local rules.
Frequently asked questions
What is markup?
Markup is the amount added to cost to arrive at a selling price, usually expressed as a percentage of cost.
Is markup the same as margin?
No. Markup is based on cost, while gross margin is based on selling price.
Why does the distinction matter?
Confusing markup and margin can lead to pricing errors, especially when setting target profitability.